000 00746nam a22002297a 4500
999 _c13859
_d13859
003 OSt
005 20251024154128.0
008 230714b ||||| |||| 00| 0 eng d
020 _a978-2-4729-7051-0
_c(paperback)
040 _cNMSCST
082 _aGrad 658.8
_bG857 2019
100 _aGriffin, Daniel.
245 _aPress start :
_busing gamification to power-up your marketing /
_cDaniel Griffin & Albert van der Meer.
260 _aLondon :
_bBloomsbury Business,
_c2019.
300 _aix, 278 pages :
_bill.
504 _aIncludes bibliographical references (pages 265-274) an index.
650 _aMarketing
650 _aGamification
650 _aMarketing--Data processing
700 _avan der Meer, Albert.
942 _2ddc
_cBK